Turning Ideas Into Impact:
Justice, Reentry, and Systems

Turning Ideas Into Impact:
Justice, Reentry, and Systems

"We can't fix this with bandaids. We can build genuine systems that work." - Adam Procell

"We can't fix this with bandaids. We can build genuine systems that work." - Adam Procell

"We can't fix this with bandaids. We can build genuine systems that work." - Adam Procell

  • Milwaukee Neighborhood News Service

  • Wisconsin Watch

  • WUWM 89.7

  • FOX

  • University of Wisconsin Green Bay

  • Spectrum News

  • TedX

  • Milwaukee Journal Sentinel

  • The Nantucket Project

  • NPR

ADAM PROCELL ISN'T JUST A CONSULTANT.

he’s lived the system from the inside out.

With nearly 25 years behind bars and years of work in policy, reentry, and criminal justice reform, Adam brings real solutions to organizations ready to drive change.

ADAM PROCELL ISN'T JUST A CONSULTANT.

he’s lived the system from the inside out.

With nearly 25 years behind bars and years of work in policy, reentry, and criminal justice reform, Adam brings real solutions to organizations ready to drive change.

ADAM PROCELL ISN'T JUST A CONSULTANT.

he’s lived the system from the inside out.

With nearly 25 years behind bars and years of work in policy, reentry, and criminal justice reform, Adam brings real solutions to organizations ready to drive change.

Testimonials

Testimonials

Aaron Lispski

Chief, Milwaukee Fire Department

“Adam Procell is a powerful example of transformation. After serving a quarter century in prison, he’s become a trusted partner to the Milwaukee Fire Department - helping us explore innovative ways to engage the reentry population and serving on our firefighter hiring panels. His collaboration is making our city safer and stronger.”

Aaron Lispski

Chief, Milwaukee Fire Department

“...he’s become a trusted partner to the Milwaukee Fire Department - helping us explore innovative ways to engage the reentry population and serving on our firefighter hiring panels. His collaboration is making our city safer and stronger.”

Chief James MacGillis

Chief of Wauwatosa Police Department

“Adam‘s work with the criminal justice system helps reduce recidivism by providing spiritual growth and coinciding life skills for people released from long-term confinement. Public safety is a shared responsibility, and I have witnessed how his work is effective, measurable, and sustainable in making communities safer. I support his efforts, appreciate his leadership and consider him a valued criminal justice partner.”

Who Adam Works With & What He Solves

Who Adam Works With & What He Solves

Who Adam Works With & What He Solves

Gov't Agencies & Lawmakers

Policy & Legislative Leaders

Law Enforcement & Corrections

Universities & Educators

First Responders & Firefighters

Reentry Organizations

Coordinating Reentry for Real Impact

Reentry Access Reform → Centralizing services into one-stop community hubs, modeled after Wisconsin’s Senate Bill 172, Act 233.

Reentry Pathway Design Streamlining the process to eliminate unnecessary barriers for returning citizens.

Turning Ideas Into Actionable Laws

➕ Legislative Strategy → Crafting policy that targets root causes rather than surface-level symptoms.

Policy-to-Practice Execution Ensuring legislation is effectively implemented through DOC and partner agencies.4o

Bridging the Gap With Returning Citizens

➕ Police Academy Reform → Milwaukee recruits now share a meal with a formerly incarcerated person before receiving their badge and gun.

➕ Traffic Stop Workshops → Training both police and citizens to prevent escalations during stops.

➕ The Leap of Faith Event → Formerly incarcerated individuals and law enforcement skydive together to eliminate bias and build trust.

Teaching Justice From the Inside Out

➕ Marquette University Inside-Out Course → Pairing incarcerated and university students to learn about reentry challenges together.

Humanizing the Crisis They Face

➕ Firefighter Training & Ride-Alongs → Understanding how crime impacts EMTs and firefighters on the frontlines.

➕ First Responder Dialogue → Creating open conversations between firefighters, EMTs, and justice-impacted individuals to foster mutual understanding.

Taking Support Directly to the Streets

➕ Mobile Reentry Vehicle → A repurposed ambulance delivers real-time resources to returning citizens in high-need areas.

➕ Live Assistance in Hot Spots → Offering immediate, person-to-person help with IDs, housing, job access, and urgent reentry barriers in the city's most impacted neighborhoods.

Coordinating Reentry for Real Impact

Reentry Access Reform → Centralizing services into one-stop community hubs

Reentry Pathway Design Streamlining the process to eliminate barriers

Turning Ideas Into Actionable Laws

➕ Legislative Strategy → Crafting policy that targets root causes

Policy-to-Practice Execution Ensuring legislation is effectively implemented through DOC and partners

Bridging the Gap With Returning Citizens

➕ Police Academy Reform → Recruits now share a meals with formerly incarcerated people

➕ Traffic Stop Workshops → Training both police and citizens to prevent escalations

➕ The Leap of Faith Event → Formerly incarcerated individuals and law enforcement skydive together to eliminate bias and build trust.

Teaching Justice From the Inside Out

➕ Marquette University Inside-Out Course → Pairing incarcerated and university students to learn about reentry

Humanizing the Crisis They Face

➕ Firefighter Training & Ride-Alongs → Understanding how crime impacts EMTs and firefighters

➕ First Responder Dialogue → Creating open conversations between firefighters, EMTs, and justice-impacted individuals

Taking Support Directly to the Streets

➕ Mobile Reentry Vehicle → A repurposed ambulance providing real-time reentry support in high-need areas

➕ Live Assistance in Hot Spots → Immediate, person-to-person help with IDs, housing, job access, and more

Coordinating Reentry for Real Impact

Reentry Access Reform → Centralizing services into one-stop community hubs, modeled after Wisconsin’s Senate Bill 172, Act 233.

Reentry Pathway Design Streamlining the process to eliminate unnecessary barriers for returning citizens.

Turning Ideas Into Actionable Laws

➕ Legislative Strategy → Crafting policy that targets root causes rather than surface-level symptoms.

Policy-to-Practice Execution Ensuring legislation is effectively implemented through DOC and partner agencies.4o

Bridging the Gap With Returning Citizens

➕ Police Academy Reform → Milwaukee recruits now share a meal with a formerly incarcerated person before receiving their badge and gun.

➕ Traffic Stop Workshops → Training both police and citizens to prevent escalations during stops.

➕ The Leap of Faith Event → Formerly incarcerated individuals and law enforcement skydive together to eliminate bias and build trust.

Teaching Justice From the Inside Out

➕ Marquette University Inside-Out Course → Pairing incarcerated and university students to learn about reentry challenges together.

Humanizing the Crisis They Face

➕ Firefighter Training & Ride-Alongs → Understanding how crime impacts EMTs and firefighters on the frontlines.

➕ First Responder Dialogue → Creating open conversations between firefighters, EMTs, and justice-impacted individuals to foster mutual understanding.

Taking Support Directly to the Streets

➕ Mobile Reentry Vehicle → A repurposed ambulance delivers real-time resources to returning citizens in high-need areas.

➕ Live Assistance in Hot Spots → Offering immediate, person-to-person help with IDs, housing, job access, and urgent reentry barriers in the city's most impacted neighborhoods.

I am no longer inmate 314949.

I am Adam Procell.

And today I use my voice to create change.

Why Work With Adam?

Why Work With Adam?

Lived Experience Meets Real Solutions

Lived Experience Meets Real Solutions

Lived Experience Meets Real Solutions

Legislative & Field Expertise

Legislative & Field Expertise

Legislative & Field Expertise

Unconventional, Proven Approaches

Unconventional, Proven Approaches

Unconventional, Proven Approaches

ADAM PROCELL

Ready to create real change? Let’s talk.

ADAM PROCELL

Ready to create real change? Let’s talk.

I am no longer inmate 314949.

I am Adam Procell.

And today I use my voice to create change.